According to the 2015-2016 APPA National Pet Owners Survey, 65% of U.S. households own a pet, which equates to 79.7 millions homes. For 2016, it estimated that $62.75 billion will be spent on our pets in the U.S. PetUp is a market place and social network for the pets eco-system, aiming to modernize and facilitate business and social transactions across retailers, service providers and pet parents. Mobiversal and PetUp team worked together to bring to life a mobile app that will improve the life of every pet owner.

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